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July’s top mobile game downloads: Roblox, Free Fire, Arrows, Block Blast, Soccer Superstar, more
📰 Neil Long
👤 Neil Long
🕒 2026-08-19 21:34:19
AI 摘要 · 其他
Roblox在7月获得近2300万次下载，接近圣诞假期的安装量，但远低于去年同期的3400万和3600万。Free Fire Max连续五个月保持约2200万次安装，Miniclip的Arrows Puzzle: Tap Puzzle Games以1900万次下载位列第三。文章基于Appmagic数据，未包含中国安卓市场数据。Arrows Go和Arrows – Puzzle Escape因下载量骤降被新游戏取代，Block Blast、Ludo King等保持前十，而足球类游戏因世界杯热度短暂上升后回落。
下载排名反映市场趋势，为广告投放和竞品分析提供参考，但未直接涉及IAA/IAP模式或商业策略，需结合其他数据进一步评估转化机会。
Here are the top mobile game downloads from last month, according to
Appmagic
data.
Appmagic’s estimates do not include numbers from China’s fractured Android market. There’s also commentary on July’s most notable trends from the top 20 and beyond below.
In between these monthly updates, you can also keep tabs on
Appmagic’s top grossing and top downloads charts here
.
School’s out in
Roblox
‘s biggest markets so naturally it has leapt to the top of the downloads chart for July.
With nearly 23m downloads last month, the UGC platform has reached a similar install rate as the last big school break at Christmas. But it’s still way off the spectacular numbers posted in July and August last year, which saw Roblox hit 34m and then 36m installs in consecutive months.
Free Fire Max
has kept up its stellar recent performance, too, with its fifth straight month of generating about 22m installs.
Elsewhere in the chart there’s a lot more movement than usual, mostly driven by the sudden decline of Learnings’
Arrows Go
and Miniclip’s
Arrows – Puzzle Escape
.
Arrows Go dropped from racking up over 23m installs in June to under 12m last month, while Miniclip’s Arrows game saw a similar drop, down to just over 11m in July from claiming over 25m in June.
They seem to have been replaced by another game from Miniclip named
Arrows Puzzle: Tap Puzzle Games
. This one has rocketed up the rankings since launching in November 2025 and really accelerated hard from May onwards. It posted an estimated 19m+ downloads in July, claiming the number three spot.
Regular top performers
Block Blast
,
Ludo King
and
Subway Surfers
maintained their spots in the top ten despite the power of the World Cup, which saw
Soccer Superstar
,
Football League 2026
and
EA FC Mobile
gatecrash the top download chart.
Each football game gathered momentum as the tournament reached its crescendo on World Cup final day, July 19, then all three dropped off afterwards.
July’s top downloads: 11-20
11.
Arrows – Puzzle Escape
(Miniclip): 11.4m
12.
eFootball
(Konami): 11.2m
13.
Meowdoku
(Learnings): 10.5m
14.
Vita Mahjong
(Learnings): 10.3m
15.
Block Crazy Robo World Craft
(Prokids Studio): 10.2m
16.
Smash Fest
(Flow Games): 10.2m
17.
Paper.io 2
(Voodoo): 10m
18.
Level Devil
(WebVentures): 9.8m
19.
Bus Traffic Driver
(Goodroid): 9.7m
20.
Gossip Harbor
(Microfun): 9.7m
As mentioned above, Miniclip’s
Arrows
game dropped out of the top ten but was replaced by another arrows game, also from Miniclip. And like the three football games in the top ten,
eFootball
also benefitted from a bit of World Cup fever, rising to hit 12th spot.
Learnings makes it three games in the top 20 with
Meowdoku
in 13th and a fading
Vita Mahjong
in 14th.
The surprisingly resilient
Block Crazy Robo World Craft
is once again in the top 20, and there’s gathering momentum behind Flow Games’
Smash Fest
, which racked up over 10m downloads in just its second full month of release.
Level Devil
and
Gossip Harbor
also saw notable month-on-month growth, rising 11 and 34 places in the charts respectively. Meanwhile, Supercent’s
Pizza Ready
has taken a surprise nosedive – it’s down to 23rd place, having dropped 14 spots month-on-month.
Appmagic
data.
Appmagic’s estimates do not include numbers from China’s fractured Android market. There’s also commentary on July’s most notable trends from the top 20 and beyond below.
In between these monthly updates, you can also keep tabs on
Appmagic’s top grossing and top downloads charts here
.
School’s out in
Roblox
‘s biggest markets so naturally it has leapt to the top of the downloads chart for July.
With nearly 23m downloads last month, the UGC platform has reached a similar install rate as the last big school break at Christmas. But it’s still way off the spectacular numbers posted in July and August last year, which saw Roblox hit 34m and then 36m installs in consecutive months.
Free Fire Max
has kept up its stellar recent performance, too, with its fifth straight month of generating about 22m installs.
Elsewhere in the chart there’s a lot more movement than usual, mostly driven by the sudden decline of Learnings’
Arrows Go
and Miniclip’s
Arrows – Puzzle Escape
.
Arrows Go dropped from racking up over 23m installs in June to under 12m last month, while Miniclip’s Arrows game saw a similar drop, down to just over 11m in July from claiming over 25m in June.
They seem to have been replaced by another game from Miniclip named
Arrows Puzzle: Tap Puzzle Games
. This one has rocketed up the rankings since launching in November 2025 and really accelerated hard from May onwards. It posted an estimated 19m+ downloads in July, claiming the number three spot.
Regular top performers
Block Blast
,
Ludo King
and
Subway Surfers
maintained their spots in the top ten despite the power of the World Cup, which saw
Soccer Superstar
,
Football League 2026
and
EA FC Mobile
gatecrash the top download chart.
Each football game gathered momentum as the tournament reached its crescendo on World Cup final day, July 19, then all three dropped off afterwards.
July’s top downloads: 11-20
11.
Arrows – Puzzle Escape
(Miniclip): 11.4m
12.
eFootball
(Konami): 11.2m
13.
Meowdoku
(Learnings): 10.5m
14.
Vita Mahjong
(Learnings): 10.3m
15.
Block Crazy Robo World Craft
(Prokids Studio): 10.2m
16.
Smash Fest
(Flow Games): 10.2m
17.
Paper.io 2
(Voodoo): 10m
18.
Level Devil
(WebVentures): 9.8m
19.
Bus Traffic Driver
(Goodroid): 9.7m
20.
Gossip Harbor
(Microfun): 9.7m
As mentioned above, Miniclip’s
Arrows
game dropped out of the top ten but was replaced by another arrows game, also from Miniclip. And like the three football games in the top ten,
eFootball
also benefitted from a bit of World Cup fever, rising to hit 12th spot.
Learnings makes it three games in the top 20 with
Meowdoku
in 13th and a fading
Vita Mahjong
in 14th.
The surprisingly resilient
Block Crazy Robo World Craft
is once again in the top 20, and there’s gathering momentum behind Flow Games’
Smash Fest
, which racked up over 10m downloads in just its second full month of release.
Level Devil
and
Gossip Harbor
also saw notable month-on-month growth, rising 11 and 34 places in the charts respectively. Meanwhile, Supercent’s
Pizza Ready
has taken a surprise nosedive – it’s down to 23rd place, having dropped 14 spots month-on-month.