秋生的游戏情报雷达
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The truth behind mobile gaming's $17bn D2C market
📰 Latest Updates | PocketGamer.biz
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🕒 2026-07-09 22:40:00
AI 摘要 · 其他
Appcharge和GDC报告称，2025年全球游戏D2C市场价值170亿美元，占IAP市场的15%。该数据基于行业调查的中位数平均值，与Newzoo预测的2025年移动IAP销售额1133亿美元相关。D2C市场数据通过行业调查的中位数计算得出，对比Newzoo对移动IAP市场的预测，显示D2C模式在游戏收入结构中的占比。
Appcharge and GDC estimated in a recent report that the global direct-to-consumer market for games is worth $17 billion - or around 15% of the global in-app purchase sector.
The headline figure is derived from a 15% median average of the percentage revenue that comes from D2C, as per an industry survey, against Newzoo's 2025 estimates that mobile market IAP sales hit $113.3bn in 2025. ... [
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The headline figure is derived from a 15% median average of the percentage revenue that comes from D2C, as per an industry survey, against Newzoo's 2025 estimates that mobile market IAP sales hit $113.3bn in 2025. ... [
MORE
]