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Xbox aim to wring more cash out of the games they've not cast into oblivion by launching new licensing arm and handing Minecraft to ex-Meta monetisation lead

📰 Mark Warren 👤 Mark Warren 🕒 2026-10-08 20:53:06
AI 摘要 · 其他
Xbox宣布成立新业务部门,计划通过授权游戏IP增加收入,同时正在进行大规模裁员(3200人)
Mojang新任CEO曾任职Meta十年,负责Facebook商业化工作
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Xbox, currently in the midst of multi-round
mass
layoffs
as part of a plan to let a final total of 3200 people go, have announced a new arm of their business which is firmly aimed at milking more cash out of its blockbuster game series via licensing deals. That likely means more stuff along the lines of the recent money-making Minecraft movie and Fallout TV show, though apparently not money-making enough to convince them their game-making business didn't need slashing to the bone. Meanwhile, Minecraft developers Mojang have a new boss who previously spent a decade working on Facebook at Meta.
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